~ Craig Bertenshaw
25+ years of Sales Leadership; Sales Management; Sales Training; & F&I Training
Sentinel Warranty – 5+ years of specific F&I Training to Credit Unions & Refi Companies
AUL Warranty – 10 years of Sales & F&I Training to Auto Dealers
Guardian Warranty – 10 Years of Sales & F&I Training to Auto Dealers
Trained 500+ Auto Dealers & 1000+ Sales & F&I Personnel
Simplicity & Knowledge
With 25+ years experience in the lending, automotive, and aftermarket products industries, we have developed specialized product training to help Credit Unions & Lenders service their members more successfully. Connect with me on LinkedIn HERE.
Unlike most trainers who promise the moon & then results don’t materialize, we get paid when you get better results. We have spent the last five (5) years perfecting the sales processes & communication style to help you connect more genuinely with your members all while helping your members make good decisions about products that protect their budget, savings, & vehicles.
You can’t take short cuts in training. We have perfected the training process to get better results while having your focus stay 100% on member satisfaction.
Our training culture & your member’s satisfaction need to be 100% aligned. It is because we understand this relationship that we can accelerate your team’s success.
Thank you, together better is achievable…
CU Trainer 